Exhibition Stand Transformed into a Bustling Construction Site

R. Nussbaum AG manufactures fittings and systems for the drinking water sector. The company presented its products on a staged construction site at Swissbau 2018 under the motto «Make it on site». Visiting professionals from the field could even lend a hand and try out the Optivis system, along with other products. There were further discoveries to explore in the storage area, restrooms, and the office. Walls and the interior were painted consequently in grey. The monochrome design intensified the effect of the colorful products that Nussbaum displayed.

Visitors knew it was showtime when they saw the giant, eye-catching Nussbaum packaging box in the outside exhibition area. Inside the box, comedian Anet Corti described what is like to work with the Optivis wall system as she assumed the roles of a planner, accountant, chief fitter, and fiere-fighter. Verbal acrobatics and guaranteed laughter! The actress gave visitors a humorous introduction into the product world of Nussbaum and pointed them to the company’s actual exhibition stand inside the hall.

Facts & Figures
Swiss-2018 in Basel, Switzerland
R. Nussbaum AG
Conception, planning, and realization of the trade show exhibition, 412 sq. m exhibition stand, 96 sq. m stand in the outdoor area, 2018